Mobile barcodes let marketers reach consumers anywhere, anytime. This emerging technology transforms traditional media into marketing that is both interactive and measurable, even on print ads, billboards, product packaging, hang tags, and more.
When consumers scan these barcodes with their mobile devices, they are immediately connected to the web, where they can view movie trailers, music videos, book excerpts, and other marketing offers. They can even launch options such as click to call or initiate a texting session. What's more, all of these actions are measurable.
With Mobile Barcodes, Marketers Enjoy These Benefits:
Extended reach from existing media channels, including print and TV
Highly targeted marketing, including location-based
Measurable results and competitive
ROI Rich mobile marketing experiences: videos, demos, special offers and more
Opportunity to create 1-to-1 interactions with your customers
Higher sales-conversion rates
Ability to grow your customer database: pre-ordering movies, CDs, games and more
Fewer out-of-stock situations, thanks to rain-check coupons and online inventory
Greater control, thanks to near real-time changes
Learn how to get your mobile barcodes published today by signing up for the free whitepaper.
